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Comparison

White-Label Instagram DM Automation for Agencies

A recurring revenue line most agencies already have the client relationships for, and most haven't packaged yet.

Quick answer

White-label Instagram DM automation lets an agency run automation for multiple clients from one dashboard, under the agency’s own branding, typically billed as a setup fee plus a monthly retainer. The deliverable is a working, trained agent per client — comment-to-DM funnels, lead capture, FAQ deflection — with reporting the client can see as proof of value.

Partner programme

Apply for agency access — multi-client workspaces, white-label options, and volume pricing.

Apply as a partner
9:41▂▄▆ 5G ▮
yo

yourbusiness

Typically replies in seconds ⚡

Client's Instagram DM

Reply sent — under your agency's own branding ✨

White-label, invisible to the client's customers

Message…
📷

The service model: setup fee plus retainer

The typical structure is a one-time setup fee to build and train the client’s agent, then a monthly retainer to run and refine it — the same shape as most agency service lines, just applied to a new deliverable.

Managing multiple clients from one seat

Every client’s channels, agent training, and analytics stay separated and switchable from a single agency login, so managing twelve clients doesn’t mean twelve separate logins or a spreadsheet tracking who’s live on what.

White-label and reseller economics, honestly

White-labeling means the client sees your agency’s brand on every automated reply, not the underlying platform’s. It’s a real margin opportunity, but it comes with real support burden — client questions still need answering, even when the platform itself just works.

A client pitch outline you can reuse

  • The problem: DMs and comments going unanswered or answered too slowly
  • The fix: an AI agent trained on their catalog, live in days
  • The proof: response-time and conversion reporting, updated monthly
  • The ask: setup fee plus a monthly retainer, framed against the deals currently being missed

Before you ask

Can I white-label Instagram automation for my agency's clients?

Yes — clients see your agency’s branding on every automated reply, with the underlying platform invisible to them.

How do agencies typically price this as a retainer?

A one-time setup fee to build and train the agent, then an ongoing monthly retainer to run and refine it — mirroring how most agency service lines are already priced.

Can I manage every client’s account from one login?

Yes — multi-client workspaces keep each client’s channels and data separate but switchable from a single agency dashboard.

Package what you already do into a retainer

White-label workspaces, volume pricing, and a partner team that helps you close clients.