One playbook, every outlet
Keep the brand voice centrally controlled while every outlet gets its own number, local leads and local bookings — with network-wide visibility for HQ.
Replied in 2 seconds · no human involved
“48 outlets, one playbook, zero rogue replies. HQ finally has eyes on every conversation.”
What your agent handles
Central templates, local agents
HQ approves the playbook; every franchisee launches it on their own number.
Your Business
online · AI agent
Today, 2:04 AM
One update, every outlet
Leads routed by location
Enquiries automatically reach the right outlet by pincode, city or territory.
Your Business
online · AI agent
Today, 2:04 AM
Routed by location, automatically
Brand-safe by design
Guardrails ensure every outlet's agent stays on-script and on-brand.
yourbusiness
Typically replies in seconds ⚡
Outlet account DM
⚡ Guardrails on, always
Network analytics for HQ
Compare outlets on response time, conversion and revenue from one dashboard.
Your Business
online · AI agent
Today, 2:04 AM
Network leaderboard, live
Instagram works the same way for franchise networks
Comments, DMs and story replies get the same instant, on-brand agent as WhatsApp — trained once on your business, live on both channels.
One brand voice, every outlet's Instagram
HQ-approved replies run across every outlet's account, automatically on-brand.
Local leads routed automatically
A DM or comment gets routed to the nearest outlet, the same way WhatsApp enquiries are.
Network-wide Instagram visibility
HQ sees comment and DM volume, response times and conversions across every location.
yourbusiness
Typically replies in seconds ⚡
Comment on outlet post: “Franchise cost?”
⚡ Franchise lead → HQ pipeline
WhatsApp and Instagram, one inbox for your team
Every franchise networks conversation lands in the same chatbox, whichever channel it starts on. Your team can take over either thread — in parallel, with full history — without switching apps.
Your Business
Which outlet is nearest to 560038?
yourbusiness
Franchise kit + ROI sheet sent to your DMs 📊 Which city?
🤝 Kabir took over — Instagram thread history included
Launch one of these today
Ready-made playbooks — pick one, connect a channel, go live.
Live for franchise networks in three steps
Book a demo
Scoped on your channels and volume.
Connect your channels
WhatsApp and Instagram — a few clicks each.
Launch the playbook
The franchise networks playbook, trained on your business.
Before you ask
Will automation get my account blocked?
No. ZapUp is a Meta Business Partner and runs on the official WhatsApp Business API and Instagram messaging APIs — the routes Meta built for businesses. Everything stays inside the platforms' rules.
Will it sound like a robot?
It sounds like you. The agent trains on your catalog, FAQs and tone — casual, formal, Hinglish, emojis — and you approve the voice before anything goes live.
Do I need technical skills to set this up?
None. Connect your WhatsApp and Instagram in a few clicks, upload your catalog or docs, and the agent trains in minutes. Most teams go live the same day.