ZapUp
Deployment stories

The same customer moment, before and after

One everyday enquiry from each industry, told twice: once the way it goes today, once with a ZapUp agent answering. Under each story, what a typical deployment connects and what the agent runs.

Brands running conversations on the platform.

Angel OneUnion Bank of IndiaITCONGCAfcons InfrastructureCreditAccess GrameenLIC of IndiaHDFC LifeTata AIA LifeICICI LombardReliance TrendsApollo DiagnosticsDr Lal PathLabsThyrocareRedcliffe LabsAgilus DiagnosticsAngel OneUnion Bank of IndiaITCONGCAfcons InfrastructureCreditAccess GrameenLIC of IndiaHDFC LifeTata AIA LifeICICI LombardReliance TrendsApollo DiagnosticsDr Lal PathLabsThyrocareRedcliffe LabsAgilus Diagnostics
Lupin DiagnosticsPathkind LabsMax LabRE/MAXChas Everitt InternationalLa Pino'z PizzaLaziz PizzaSip AbacusVestigeModicareForever LivingIndusvivaIndia SME ForumGharda ChemicalsAndromedaLupin DiagnosticsPathkind LabsMax LabRE/MAXChas Everitt InternationalLa Pino'z PizzaLaziz PizzaSip AbacusVestigeModicareForever LivingIndusvivaIndia SME ForumGharda ChemicalsAndromeda

Includes brands whose franchisees, agents or channel partners use ZapUp.

Travel

Sunday 10:30 pm. A couple sees a Bali reel and asks about December prices.

A holiday company advertising packages on Instagram and Meta

Without an agent

Today
  1. 10:30 pm
    Hi, Bali for 2 in December. What's the price?
  2. The sales team is off until Monday. Twelve similar DMs arrive overnight.

  3. 11:05 am
    Owner, next morningHi! Which dates are you looking at?
  4. No reply. They booked with an agency that answered at 10:31 pm.

Lost: the booking, and the ad spend that brought the couple in.

With a ZapUp agent

Live in days
  1. 10:30 pm
    Hi, Bali for 2 in December. What's the price?
  2. 10:30 pm
    AI agentHappy to help. Which dates, and is it a honeymoon or a leisure trip?
  3. 10:32 pm
    Honeymoon, 10 to 16 Dec
  4. 10:32 pm
    AI agent6N/7D honeymoon packages start at ₹1.15L per couple with a villa stay. Sending the two best options. Want to hold one with ₹10,000?

Quote sent at 10:32 pm, lead tagged Bali-Dec, planner briefed by morning.

What gets connected

  • Instagram and WhatsApp
  • Package price list
  • Booking system
  • Razorpay links

What the agent runs

  • Instant replies to ad and reel enquiries
  • Dates, group and budget collected
  • Quotes, holds and payment links
  • Follow-ups on quiet quotes
D2C and e-commerce

A customer comments “price?” on a reel, then goes quiet after adding to cart.

A home linen brand selling on its own store and Instagram

Without an agent

Today
  1. 6:10 pm
    price?
  2. The comment sits among 140 others. Nobody replies.

  3. 6:40 pm
    Adds the set to cart on the website, then closes the tab.
  4. The cart email goes out at midnight. It is never opened.

Lost: the order, twice.

With a ZapUp agent

Live in days
  1. 6:10 pm
    price?
  2. 6:10 pm
    AI agentThe linen set is ₹2,499, free shipping over ₹999. Which size, S, M or L?
  3. 6:12 pm
    M. Do you deliver to Pune by Friday?
  4. 6:12 pm
    AI agentYes, dispatch today, Pune by Thursday. Pay here or on WhatsApp?

Order placed in the DM, Shopify updated, delivery updates sent automatically.

What gets connected

  • Instagram, WhatsApp and web chat
  • Shopify catalog and orders
  • Razorpay
  • Built-in CRM

What the agent runs

  • Comment-to-DM replies with prices
  • Size, delivery and returns answered
  • Cart and cash-on-delivery reminders
  • Order and shipping updates
Education

A parent clicks a Google ad at 9 pm and asks about the batch timings and fee.

A coaching institute running admission ads before the academic year

Without an agent

Today
  1. 9:04 pm
    Fee for the 12th-grade physics batch? And timings?
  2. The lead lands in a sheet. A counsellor calls two days later.

  3. Day 3
    Owner, next morningHello, this is regarding your enquiry for physics coaching.
  4. Day 3
    We already enrolled elsewhere.

Lost: the admission, and the counsellor's time.

With a ZapUp agent

Live in days
  1. 9:04 pm
    Fee for the 12th-grade physics batch? And timings?
  2. 9:04 pm
    AI agentThe 12th physics batch runs Mon, Wed, Fri at 6 pm, ₹24,000 for the year with instalments. Shall I book a free demo class this week?
  3. 9:06 pm
    Yes, Wednesday
  4. 9:06 pm
    AI agentBooked for Wednesday 6 pm. Your counsellor Priya will call tomorrow with the centre address.

Demo class booked at 9:06 pm, counsellor handed a warm lead with context.

What gets connected

  • WhatsApp and web chat
  • Fee and batch schedule
  • Google Ads and Meta Ads
  • CRM

What the agent runs

  • Instant answers on fees, batches and eligibility
  • Demo class booking
  • Document collection for admission
  • Fee reminders
Healthcare

A patient wants a blood test at home tomorrow morning and messages at 8 pm.

A diagnostics chain with home sample collection

Without an agent

Today
  1. 8:15 pm
    Can someone come for a full body test tomorrow morning?
  2. The call centre closed at 7. The message waits in a shared phone.

  3. 9:30 am
    Owner, next morningGood morning, yes we can schedule. Which area?
  4. 9:45 am
    Already booked with another lab.

Lost: the booking, and a patient who will not message again.

With a ZapUp agent

Live in days
  1. 8:15 pm
    Can someone come for a full body test tomorrow morning?
  2. 8:15 pm
    AI agentYes. Home collection slots tomorrow: 7:00, 7:30 or 8:00 am. Which one, and which pincode?
  3. 8:17 pm
    7:30, 411045
  4. 8:17 pm
    AI agentBooked for 7:30 am. Fast for 10 hours. Your phlebotomist's name and the report link arrive here.

Slot booked at 8:17 pm, reminder sent, report delivered on WhatsApp.

What gets connected

  • WhatsApp
  • Slot and route system
  • Test catalog and prices
  • Report delivery

What the agent runs

  • Home collection booking
  • Pre-test instructions and reminders
  • Report delivery and explanations
  • Repeat test reminders
Real estate

A buyer fills a portal form at lunch and wants to visit the site on Saturday.

A developer with three projects running portal and Meta ads

Without an agent

Today
  1. 1:20 pm
    Interested in 2BHK at Green Meadows. Site visit this Saturday?
  2. The portal lead reaches a sales executive by email. He is on site without his laptop.

  3. Next day
    Owner, next morningHi, calling about Green Meadows. When can you visit?
  4. Next day
    Visited another project yesterday, finalising there.

Lost: the site visit, to a developer that replied in a minute.

With a ZapUp agent

Live in days
  1. 1:20 pm
    Interested in 2BHK at Green Meadows. Site visit this Saturday?
  2. 1:20 pm
    AI agentThanks. 2BHKs at Green Meadows start at ₹68L, possession Dec 2027. Saturday slots: 11 am or 3 pm. Which suits you?
  3. 1:23 pm
    11 am
  4. 1:23 pm
    AI agentConfirmed for Saturday 11 am. Location pin and floor plans are on their way. Rohit from sales will meet you there.

Site visit booked in three minutes, executive briefed with budget and timeline.

What gets connected

  • WhatsApp and web chat
  • Portal and Meta lead forms
  • Project inventory and price sheet
  • CRM

What the agent runs

  • One-minute replies to portal and ad leads
  • Budget, timeline and project matched
  • Site visit booking and reminders
  • Post-visit follow-ups
Financial services

An applicant starts a form on the website at 10 pm, then drops off at the document step.

A lender taking personal loan applications through agents and ads

Without an agent

Today
  1. 10:05 pm
    Starts the loan form, stops at salary slip upload.
  2. The drop-off joins a list that a telecaller works through next week.

  3. Day 6
    Owner, next morningHello, you had applied for a personal loan with us.
  4. Day 6
    I took it from my bank last week.

Lost: the application, and the cost of acquiring it.

With a ZapUp agent

Live in days
  1. 10:06 pm
    AI agentHi Arjun, your loan application is almost done. Send your last 3 salary slips here as photos or PDFs and I will attach them.
  2. 10:11 pm
    Sends three PDFs
  3. 10:11 pm
    AI agentReceived and attached. Your application is complete. Decision usually within one working day; I will message you here.

Application completed at 10:11 pm, documents attached, status updates automatic.

What gets connected

  • WhatsApp
  • Application system
  • Document collection
  • CRM

What the agent runs

  • Application nudges and document collection
  • Eligibility and rate questions
  • Status updates and policy servicing
  • Renewal and EMI reminders

The conversations above are illustrative, written to show how the agent behaves. They are not transcripts from named customers. Write-ups from real deployments, with the channels connected and the numbers that moved, are shared on request and matched to your industry and volume.

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